Today’s world is one of rapid change. One of the major drivers of change is technological innovation, which shapes the competitive environment and determines the fate of individual firms competing in the marketplace.

This course explores some of the key issues in managing technological innovation from a general manager’s perspective. Recently, there has been a growing consensus that technological innovation is not just the concern of scientists and engineers, but requires a much broader perspective. The eventual success and technical performance of an innovation is a function of how well the whole process, from idea generation to commercialisation, is managed strategically at the company level.

This course focuses on learning and applying the conceptual frameworks and skills needed to develop a technology strategy as an integral part of business strategy. It will enable you to identify changes in the market, fine-tune organisational processes, develop firm capabilities and exploit new opportunities.