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Industry Economics - MNGT5301 | |||||||||||||||||||||||||||||||||||||||||||||||
Description Industry Economics is all about understanding the competitive environment in which firms operate.
It is designed to give you the tools you need to analyse how industry structure and interactions between firms affect firm strategy. These frameworks will also enable you to use industry analysis to anticipate the effects of those strategies on your competitors and in turn, understand how their actions will affect your strategies.
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