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Using the Media: Promotion Through Mass Media and Multi Media - GENM0510
 Students studying

   
   
 
Course Outline: See Course Outline
 
 
Campus: Kensington Campus
 
 
Career: Undergraduate
 
 
Units of Credit: 6
 
 
EFTSL: 0.12500 (more info)
 
 
Indicative Contact Hours per Week: 0
 
 
CSS Contribution Charge:Band 1 (more info)
 
   
 
Further Information: See Class Timetable
 
 
Available for General Education: Yes (more info)
 
  

Description

Although angled at health professionals, this course would benefit people working in a wide variety of fields, particularly in marketing. The preparation of materials for publication or broadcast form the central component of the course although there is also strong emphasis on managing relationships with professionals in mass media to best effect. The lectures on media liaison and preparing materials for publication, are supplemented by lectures delivered by professionals working media organizations and outlets.

Further Information

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© The University of New South Wales (CRICOS Provider No.: 00098G), 2004-2011. The information contained in this Handbook is indicative only. While every effort is made to keep this information up-to-date, the University reserves the right to discontinue or vary arrangements, programs and courses at any time without notice and at its discretion. While the University will try to avoid or minimise any inconvenience, changes may also be made to programs, courses and staff after enrolment. The University may also set limits on the number of students in a course.