Course

Managing Media - GENM0510

Faculty: Faculty of Medicine

School: School of Public Health and Community Medicine

Course Outline: See Course Outline

Campus: Sydney

Career: Undergraduate

Units of Credit: 6

EFTSL: 0.12500 (more info)

Indicative Contact Hours per Week: 0

CSS Contribution Charge: 1 (more info)

Tuition Fee: See Tuition Fee Schedule

Further Information: See Class Timetable

Available for General Education: Yes (more info)

View course information for previous years.

Description

Although addressed at health professionals, this course would benefit people working in a wide variety of fields, particularly in marketing. The preparation of materials for publication or broadcast form the central component of the course although there is also strong emphasis on managing relationships with professionals in mass media to best effect. The lectures on media liaison and preparing materials for publication are supplemented by lectures delivered by professionals working media organisations and outlets.

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