This course aims to provide students with the skills necessary to successfully commercialise ideas. Whilst some aspects of entrepreneurship can be learned from others, research on entrepreneurship education has shown a learn-by-doing approach is most effective. Thus, the course has a strong experiential-learning focus and will incorporate a flipped-classroom model with weekly online topics based on the Lean LaunchPad, which is used by leaders in this space such as Stanford, Berkley and the University of Pennsylvania.

During their project, students form small teams, identify potential business opportunities and utilise enquiry based learning to assess the viability of their business model. Upon completion of their project, students pitch their business model and report on their learnings.